The Hundreds Clothing and Streetwear

The Hundreds brand history

The Hundreds was founded in Los Angeles in 2003 by Bobby Hundreds and Ben Hundreds. Emerging from Southern California street culture, the brand combined clothing with editorial storytelling and an emphasis on community. Its identity developed around the meeting points of skateboarding, music, art, sneakers, and independent creative culture. This broader approach helped The Hundreds become more than a logo-led apparel label, giving its collections a recognizable cultural context.

Signature streetwear style

Graphic design is central to The Hundreds. The brand is especially associated with illustrated T-shirts, bold lettering, casual tops, and headwear designed for everyday outfits. Its Adam Bomb mascot is one of its most recognizable symbols. Many pieces draw on skatewear, punk graphics, hip-hop style, vintage sportswear, and the relaxed silhouettes linked with 1990s and early-2000s street fashion.

Why shoppers like The Hundreds

Shoppers often choose The Hundreds for accessible wardrobe staples that still have a strong visual identity. A printed tee or logo hat can anchor a simple jeans-and-sneakers combination without requiring a fully coordinated look. The brand also appeals to people who value the stories, artists, communities, and cultural references connected to streetwear. Its mix of familiar basics and expressive artwork offers options for both understated and graphic-heavy outfits.

Popular product categories

T-shirts remain a natural entry point, with designs ranging from compact branding to larger illustrations. Hats provide another recognizable way to wear the label and pair easily with skate, sneaker, or urban-casual wardrobes. Sweatshirts, jackets, and other tops may also reflect the brand’s relaxed layering approach. Availability can vary by retailer and season, so shoppers can compare current affiliate listings on this page.

Influence on urban fashion

The Hundreds helped shape the community-minded model of modern streetwear, where clothing, media, events, and creative collaboration support one another. Its Los Angeles perspective distinguishes it from labels rooted in other streetwear cities, while its graphics connect naturally with global skate and music audiences.

Current relevance

The brand remains relevant through graphic releases, recognizable archive-inspired imagery, and collaborations across creative culture. Renewed interest in 1990s silhouettes and Y2K-era streetwear also gives its casual tees and hats a familiar contemporary appeal. Explore the available selection to find pieces suited to everyday layering, sneaker outfits, and relaxed urban styling.